The top of the world’s tourism industry will be in Verona, on October 23rd and 24th, for the International Tourism Exchange, organized by Mirabilia. It is a B2B (business-to-business) event and is reserved for Italian tour operators with buyers from all over the world.
The 83 buyers, 50 from the tourists sector, 33 from the food & drink sector, have been profiled in detail to subdivide them by level of refined hospitality, stars, type of building, court, historic villa, castle, diffused borough. Some of them include art and culture, but also mountain – only for the summer season, spa, spa and wellness, some of them golf and then religion, school trips and of course food & wine, there are who organizes trips on measure and who is pointing to culture and shopping.
Buyers come from all over the world, close and far, Austria, India, Russia, Japan, Lithuania, Israel, Canada and many other markets.
Mirabilia Award ArtinArt
This year will be exhibited in Verona, on the occasion of the International Cultural Tourism Exchange, the works participating in the MIRABILIA ARTinART- Artisan Art Prize, which were previously selected at a provincial level by a local commission. The enhancement of artistic artisanship, of the UNESCO sites of the Network, is the goal of the first edition of the Mirabilia ARTinART national prize.
The theme of the award is: Mirabilia-Journey into the Cities of Art. An artisanal product, unique to the creativity and quality of the materials used, aims to identify, strengthen and preserve the memory of a tourist site.
This is just one of the examples of complementary designs that Mirabilia has been able to implement over time.