The rankings of the UNESCO sites most appreciated by international travellers

Angkor Wat in Cambodia is the most popular site in the world by TripAdvisor users: Italy is sixth with the Sassi of Matera (which will be the European Capital of Culture for 2019). In the national area, the ancient tuff wreaths of the Lucan city precede the Duomo di Monreale and the historical centre of Siena. The ratings of UNESCO World Heritage sites most appreciated by international travellers in Italy and around the world – read in a note – are based on the average rating of the evaluations related to UNESCO World Heritage Sites and present on TripAdvisor. The top of the Italian top ten is therefore the Sassi of Matera, the only Italian site awarded in the world rankings. According to the Duomo di Monreale, the historic centre of Siena is a bronze medal. Then the Patriarchal Basilica of Santa Maria Assunta in Aquileia, Val d’Orcia in Tuscany, Basilica of Saint Francis in Assisi and Amalfi Coast. The Italian classification is closed with Pompei, the historic centre of Florence and Venice.

(Source: www.bari.repubblica.it )

The Mirabilia project is an example of a good practice

Angelo Tortorelli e Ivan Lo Bello

The network of 13 Chambers of Commerce was cited by the President of Unioncamere Lo Bello at the House of Chambers of the Italian Chambers of Commerce, today in Syracuse.

Speaking this morning at the House of Chambers of the Italian Chambers of Commerce, to be held until tomorrow at Palazzo Borgia in Syracuse, President Lo Bello said: “In the field of culture and tourism, we are working on initiatives on new assignments on the topic of enhancement of tourism and cultural heritage, one of our significant skills, including the new role that Chambers of Commerce that can have in the tourist planning of the territories with regard to the Regions and the Ministry, and we are also doing it with important inter-chamber projects, and I quote only one: Mirabilia, the network of 13 Italian Chambers of Commerce “.

“Six years ago we had an intuition followed with determination and with the precious partnership of twelve Chambers of Commerce,” says the president of the Chamber of Commerce of Matera Angelo Tortorelli – Be quoted today by President Lo Bello as an example of the new role in the field of tourism of chamber members, strengthens in us all the will to continue on the journey undertaken. “

Mirabilia post and press tour

Press Tour Mirabilia Tourism And Food & Drink

PRESS TOUR

Sunday, October  2nd
Arrival – Transfer to Verona , check-in at the hotel Roseo Hotel Leon D’Oro/Grand Hotel Des Arts
● 8.00 pm Transfer by bus
● 8.30 pm Welcome Dinner at Ristorante Maffei , Piazza delle Erbe 38
*Those who arrive in Verona after 8.00 pm will receive dinner in their hotel room.
Monday, October 23rd
● 9.00 am transfer by bus
● 9.30 am-1.00 pm Conference at Auditorium Domus Mercatorum, Chamber of Commerce of Verona, 1st floor.
● 1.00 pm Light Lunch at Sala Industria, 1st floor
● 2.00 pm Post tours

POST TOURS

Monday, October 23rd
Afternoon
● 2.00 pm Transfer to Soave
Visit to Roxy Plaza Hotel 4* with welcome drink (stop 15 minuts) + visit to the territory with the olive-oil mill (in this period it’s very interesting since it has just stated the olive pressing) + walk in the Soave historical center + visit to one of the historical Soave Classico winery and wine tasting
Possible mini tour by electric car Twizy, depending on the weather.
Duration: 2.5h www.soaveincoming.com
● 4.30 pm Transfer to Villafranca
● 5.15 pm Visit to Museo Nicolis www.museonicolis.com
● 8.00 pm Transfer by bus
● 8.30 pm Gala Dinner at Palazzo Giardini Giusti, Verona

Tuesday 24th October
Morning
● 9.30 am Departure for Malcesine
Climb on Montebaldo by funicular railway www.funiviedelbaldo.it
● 12.30 pm Lunch
Return to Malcesine and Transfer to Lazise
Afternoon
● 3.00 pm Visit to Cantina Zeni Wine Museum and Olfactory Gallery www.zeni.it
● 4.00 pm Visit to Turri Oil Mill www.turri.com
● 6.30 pm Transfer to Cavaion Veronese and visit to Villa Cordevigo www.villacordevigo.it
● 7.30 pm Dinner at Ristorante L’ Oseleta

Wednesday 25th October
● 9.30 am Transfer to Pralver SRL and visit www.pralver.com
● 11.00 am Transfer to Negrar
● 11.30 am Visit to Cantina Valpolicella di Negrar www.cantinanegrar.it
● 12.30 pm Wine Tasting and lunch at Cantina Valpolicella di Negrar
● 2.30 pm Transfer to Lazise city center for a walk by the lake
● 5.30 pm Transfer to Tenuta Canova and visit to Masi Wine Experience www.masi.it
● 7.00 pm Dinner

Thursday 26th October
Departure – Check-out at Grand Hotel Des Arts/ Roseo Hotel Leon d’Oro and transfer by bus/car from Verona to airport of departure.

The first edition of the national Mirabilia – ArtinArt: Luca Colacicco came out on top with his Tronco Lucano

Prima edizione Premio nazionale Mirabilia ARTinART

The first edition of the national Mirabilia –  ArtinArt – Craftsmanship in Art award.

Luca Colacicco came out on top with his Tronco Lucano in the Matera Provence.

Milo Manara, a famous Italian illustrator of comics, indeed notorious worldwide for his erotic comics, presented the award for “Tronco Lucano” to Luca Colacicco at the Mirabilia ArtinArt event. The work, created by his own designer, a digital artisan, is an authentic expression of the crafting of wood and technological innovation that is applied to the artistic craftsmanship as well as of its region of origin, using a mixture of traditional and innovational methods.
Of all the works presented by the local artisans of the Mirabilia Netwotk, another three works were awarded: “Viaggiamenti” (Travelling) by Marina Bertagnin, “Sentieri 3” (Footpaths 3) by Nives Marcassoli and “Caos e Ordine nell’Universo Pensato: ALBA CELESTE” (chaos and order in the thought universe: heavenly sunrise) by Antonio Zaccarella.

“Tronco Lucano”, Luca Colacicco

“Viaggiamenti”, Marina Bertagnin

“Sentieri 3”, Nives Marcassoli

“Caos e Ordine nell’Universo Pensato: ALBA CELESTE”, Antonio Zaccarella

Mirabilia360 – Mixed Reality

The app allows you to experience in the extremely immersive mode the 13 sites of unexpected historical, cultural and environmental significance recognized by UNESCO as World Heritage.

Wearing specific cardboard for Mixed Reality, the visitor has the opportunity to explore the Italy with the “Map Maker” identifying Points of Interest and experience it with Augmented Reality.

“Capturing” with the look the site you would like to visit, you can activate Virtual Reality in a completely immersive environment, thanks to 360 panoramic photos of great impact.

Mirabilia 360 is available:

mirabilia 360 per android


Download the Map Marker for the APP Mirabilia360, which is the starting point for the use of Augmented Reality.

marker mirabilia 360 per utilizzare la app

On 23rd and 24th October, Verona will be host of the International Cultural Tourism Exchange signed by Mirabilia


The top of the world’s tourism industry will be in Verona, on October 23rd and 24th, for the International Tourism Exchange, organized by Mirabilia. It is a B2B (business-to-business) event and is reserved for Italian tour operators with buyers from all over the world.

The 83 buyers, 50 from the tourists sector, 33 from the food & drink sector, have been profiled in detail to subdivide them by level of refined hospitality, stars, type of building, court, historic villa, castle, diffused borough. Some of them include art and culture, but also mountain – only for the summer season, spa, spa and wellness, some of them golf and then religion, school trips and of course food & wine, there are who organizes trips on measure and who is pointing to culture and shopping.
Buyers come from all over the world, close and far, Austria, India, Russia, Japan, Lithuania, Israel, Canada and many other markets.

Mirabilia Award ArtinArt

This year will be exhibited in Verona, on the occasion of the International Cultural Tourism Exchange, the works participating in the MIRABILIA ARTinART- Artisan Art Prize, which were previously selected at a provincial level by a local commission. The enhancement of artistic artisanship, of the UNESCO sites of the Network, is the goal of the first edition of the Mirabilia ARTinART national prize.

The theme of the award is: Mirabilia-Journey into the Cities of Art. An artisanal product, unique to the creativity and quality of the materials used, aims to identify, strengthen and preserve the memory of a tourist site.

This is just one of the examples of complementary designs that Mirabilia has been able to implement over time.

Mirabilia Food & Drink-October, 28th in Taranto with International buyers

Mirabilia Food & Drink is going to take place in Taranto for its first edition from the 27th to the 29th of October to celebrate a new phase of relations and comparison with foreign markets traders, with a varied range of typical products from the UNESCO World heritage sites industries. These intense days will be preceded by a visit of the Japanese delegation buyer to different companies in Matera before moving to the Ionic capital. On  October 28th, at the “Cittadella delle imprese” of the Chamber of Commerce in Taranto, will be hold the B2B meetings dedicated.  The visits to the local companies are planned for the 29th.

For the foreign journalists, also an educational tour on the production techniques and traditions, history, food and wine production of the territory will be organized. The event is part of the periodic and targeted programming of the project “Mirabilia – European Network of UNESCO Sites” which the Chamber of Commerce of Matera is the leading partner. The event is organized by the Chamber of Commerce of Taranto with the Chamber of Commerce of Matera, in collaboration with ICE, Agency for the promotion and the internationalization of Italian companies abroad, together with the Chambers of Commerce of Bari, Chieti, Genova , Lecce, Messina, Perugia, Riviere of Liguria and Udine.

At Mirabilia Food & Drink are going to partecipate 19 workers and three journalists from Japan, Canada, Benelux area, Northern Europe, Poland, Hungary, the United Kingdom. The participating companies are 42, coming from Taranto, Bari, Matera, Potenza, Chieti, Lecce, Perugia and Messina.

VI International Cultural Tourism Exchange

Mirabilia Network is an annual appointment, with several moments of promotion on international markets and a fixture meeting at the end of year: the “International Exchange of Cultural Tourism”, a business to business meeting between the offer of the partner territories and demand of major international tourism buyers.
After the events of Lerici (2012), Matera (2013), Perugia (2014), Lipari (2015) and Udine (2016), the Exchange will take place this year in Verona from 23th to 24th of October in 2017.
The design process aims to promote an integrated tourist offer of the “lesser known”, which makes it possible to see and use the links between touristic areas interesting and united by the UNESCO recognition and to propose them to an increasingly attentive and demanding international audience for cultural tourism of great quality. It is a galaxy of “lesser goals” (certainly not for their value), which are connoted as true “tourist pearls” for quality, excellence, uniqueness of their cultural essence.The project is therefore intended as an opportunity for deepening and knowledge for the promotion of Unesco sites “less known” through their respective landscapes, historical, artistic and enogastronomic heritage and offering great potential and great intrinsic value to be stimulated, valorized, Discover and connect to the network.